Deliverables (Definition of Done)
- [ ] Bing-indexed priority pages (XML + HTML sitemap live).
- [ ] Updated robots.txt; /llms.txt published and accessible.
- [ ] Priority pages rebuilt with Q&A, data, expert quotes, and schema.
- [ ] ≥ 3 high‑trust external placements (incl. Reddit/Quora answers).
- [ ] Entity pages (Org/People/Products) with schema & sameAs.
- [ ] Mobile CWV passing on priority pages.
- [ ] Tracking dashboard for AI mentions/traffic/conversions.
Execution Checklist (Toggle each section)
▸ 0 Scope & Targeting
- [ ] Define geo targets (countries → states/regions → cities/ZIPs).
- [ ] Define narrow topical focus.
- [ ] Map user intents & JTBD per geo.
- [ ] Map target SERP/LLM prompts → pages (one intent ≈ one page).
- [ ] Set success metrics (AI mentions, CTR on citations, Bing indexation, conversions).
▸ 1 Indexation Foundations (Bing first)
- [ ] Verify site in Bing Webmaster Tools.
- [ ] Submit XML sitemap(s); compare Indexed vs Discovered.
- [ ] Ensure robots.txt doesn’t block key sections for Bing.